Great Hotels Organisation will bring you corporate bookings through the following reservation channels:
GDS and ADS connectivity
Great Hotels Organisation provides hotels with a leading system to connect directly to the world’s major GDS (Sabre, Galileo, Amadeus and Worldspan) as well as 1,700 hotel-booking websites (including Expedia, Travelocity, Orbitz and Opodo). This means that our member hotels can be booked by over 600,000 travel agents worldwide, and by millions on the internet.
We help hotels load all corporate contracted rates (including consortia, TMCs and direct contracts) into the GDS systems and ensure that the rate is bookable at all times. We have also developed a strategy to target the unmanaged business traveller to book our hotels.
Great Hotels Rewards
Great Hotels Rewards is the first guest loyalty and frequency points-based programme created specifically for independent hotels and resorts. The programme provides guests with recognition, value and a reward to encourage loyalty at not only your hotel, but to all Great Hotels globally.
For corporate travellers, collecting points when travelling is an attractive incentive, as the points earned for business travel can be used for holidays. Loyalty card customers make up the highest proportion of guests at hard brand hotels (Hilton, Marriott etc). It is impossible for independent hotels to gain a piece of this market without joining Great Hotels Rewards.
Our own websites
Great Hotels Organisation’s websites – www.ghotw.com and www.shotw.com – generate more traffic than those of any other hotel alliance in the market. Many corporate travellers without negotiated rates will book their travel via the internet. Our websites have been optimised extensively for the major search engines, which means that a guest searching for a business hotel, for example, will find our websites in the top of the result listings.
Website Booking Engine
Great Hotels Organisation has developed a booking tool which allows guests to make reservations on a hotel’s own website. This booking engine, called G-wiz, is revolutionary in design, functionality and usability for both the hotel and the guest.
Hotels can load corporate negotiated rates into G-wiz, which allows guests to book special rates directly with the hotel.
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