Great Hotels Organisation can help hotels increase reservations from the leisure traveller. The way that leisure guests book their holidays depends on numerous factors – including age, origin and destination of travel. For members of Great Hotels of the World all promotion is targeted to the most affluent and discerning traveller, and Special Hotels of the World is aimed at the traveller who wants a unique holiday experience and value for money.

Traditionally, leisure travel has been booked by tour operators and travel agents. However the introduction of the internet has provided people with access to much more information and choice when it comes to arranging their holiday. Great Hotels Organisation has the products and services to assist hotels in attracting leisure guests from a range of channels to our member hotels.

We will assist hotels in attracting leisure guests by providing them with the following:

RESERVATION CHANNELS: Including a booking engine for your hotel’s own website, GHLN, our travel agent and tour operator programme, and our own booking websites more information...

SALES REPRESENTATION: Including consumer show representation and roadshows targeting leisure agents more information...

MARKETING: Via distribution of our directories, email broadcasts, advertorials and more more information...