Great Hotels Organisation will represent your hotel through the following marketing channels:

Leisure Collection directories

Member hotels are featured in our leisure directory, which is distributed to over 200,000 consumers globally. This directory features in-depth information on each hotel, as well as a page for each of the niche collections it joins. An online directory is created for each of the different niche programmes which are distributed to the buyers interested in this type of travel (i.e. Spa, Golf, and Romantic).

Database marketing

Over the years GHO has built a large database of corporate travel bookers who we regularly mail with updates, special offers and booking incentives. Hotels have the opportunity to submit material for distribution on a regular basis.

Website marketing

We provide hotels with strategic advice on how to increase leisure bookings to their own website. This includes SEO, PPC, sign-posting and generating loyalty.

PR and advertorials

Our PR department regularly places news stories in consumer and trade magazines, newspapers and websites including Condé Nast Traveller, Sunday Times Travel Magazine, Harpers Bazaar (Travel & Spa Supplement), Travel and Leisure Magazine, Golf Monthly, Spa World Magazine and Vanity Fair. We also provide hotels with the opportunity to participate in joint advertorials in the same publications.

Brand alliances

Great Hotels Organisation has also formed alliances with numerous companies, including CNN, Lotus, MasterCard Europe, Pevonia and Harrods of Knightsbridge.