Called Great Connections, the aim of these events is to provide a platform for member hotels to target luxury leisure travel agents and gain access to this lucrative market. Great Connections will initially be held in major cities throughout Europe and the USA, and will be followed by events in key cities in Asia.
Venues with significant outbound luxury leisure markets have been chosen, and the events will give key travel agents in each location the chance to meet with member-hotel representatives in a relaxed environment and learn about their exceptional properties.
Sales and Marketing Manager Ursula Gray said of the new events: 'We have enjoyed a tremendous success with the Meeting Forums, so are delighted to extend our platform of sales events to provide access to the leisure market.'
Member hotels interested in meeting with luxury leisure buyers should contact their account manager for further details. |