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| As part of the Special Hotels Collection you will benefit from an extensive brand-marketing campaign. This is to create awareness for Special Hotels of the World within our core target audiences, which are:
Travel trade
- Planners
- Leisure travel agents
- Business travel agents
- High-value corporate accounts
Consumers
- High-frequency independent business travellers
- FITs - especially in the romantic, spa, family and golf sectors
- The short-break and special-occasions markets
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